Luxury Market

4 articles

A person in sophisticated, minimalist luxury fashion stands in a dimly lit, elegant room, symbolizing stealth wealth and quiet luxury.

The Rise of Quiet Luxury Fashion Amidst Economic Uncertainty

The 'stealthiness' of quiet luxury fashion offers the ultra-rich an invisibility cloak, allowing them to bypass public scrutiny on everything from tax to wartime ethics, as The Guardian reports.

Theo Ashford·August 23, 2026

Diverse group of discerning consumers in a minimalist luxury boutique, showcasing evolving tastes beyond quiet versus conspicuous luxury.

Trends

Luxury Market Fragments: Brands Must Adapt to New Tastes

The luxury market is fragmenting into multiple distinct consumer segments, moving beyond a simple quiet versus conspicuous divide, requiring brands to adapt.

Theo Ashford·June 16, 2026

A high-end designer handbag rests atop a colorful stack of sustainable textiles, symbolizing the rise of secondhand luxury in eco-conscious fashion.

Trends

Secondhand Luxury Soars as Sustainable Fashion Shift Accelerates

Brioni listings on eBay grew 59 times year-over-year, while Rodarte's average sales price increased 721% in Q1 2026, according to The Ethos.

Adrian Vale·May 15, 2026

Affluent individuals experiencing a luxurious wellness retreat, focusing on health, tranquility, and personal transformation.

Trends

Luxury Wellness Boom: Reshaping the Luxury Market

The average wellness trip now costs 53% more than a standard international vacation.

Adrian Vale·April 27, 2026