Immersive Experiences
5 articles
Technical and psychological foundations of immersive experiences
In virtual reality, a frame rate below 90 frames-per-second can trigger cybersickness, immediately undermining any attempt at a memorable immersive experience, according to Gammaux .
What is Designing Memorable Immersive Experiences for Modern Audiences?
Large-scale immersive exhibitions, such as those dedicated to Van Gogh, have attracted millions of visitors, transforming passive art viewing into a blend of visual storytelling, music, and projection
How to Design Memorable Immersive Experiences in 2026
In museums, virtual reality isn't just a new exhibit; it actively transforms visitor engagement and satisfaction, moving beyond mere novelty.
Top 8 Innovative Art Exhibitions and Cultural Events for 2026
In 2026, French artist JR will transform Paris' historic Pont Neuf into a stone-like cavern, complete with an augmented reality experience and a sound environment crafted by former Daft Punk member Th
What is the psychology of immersive experiences and memory formation?
Playing a virtual reality game called Labyrinth-VR led to improvements in participants’ high-fidelity long-term memory scores, a benefit not observed with traditional iPad games, according to Nature .