Gen Z Marketing

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Celebrities enjoying a luxurious VIP experience at a music festival, showcasing the intersection of fame, luxury, and cultural influence.

Celebrities as Luxury Tastemakers: The Shifting Landscape of Cultural Curation

Dorsia offers suites at Coachella's main stage starting at $70,000 per weekend for 10 guests, including backstage access and dedicated service, according to the Los Angeles Times .

Theo Ashford·April 19, 2026