Millennial Nostalgia

1 article

A Gen Z person embracing a 'nonna-maxxing' lifestyle, cooking in a cozy, sunlit kitchen, finding peace away from digital distractions.

Gen Z's 'nonna-maxxing' trend: The paradox of analog aspirations

In the past week alone, Google searches for 'nonna maxxing' have surged 700%, revealing a generation's yearning for a life beyond the screen, according to Fortune .

Theo Ashford·April 22, 2026