Cpg

2 articles

Sleek, sustainable products displayed in a vibrant natural setting, highlighting eco-conscious design and consumer appeal.

What are sustainable product design principles and their impact on consumers?

Products marketed as sustainable are responsible for nearly half (44%) of all growth in consumer packaged goods (CPGs) from 2013 to 2025, according to NYU Stern .

Jonah Kline·August 10, 2026

A woman's hands delicately applying a beauty serum to her face, capturing a serene moment of self-care and personal indulgence in soft, warm light.

Lifestyle

The Rise of the 'Feel-Good' Purchase: Why We're Spending on Beauty for Joy

In an economic climate encouraging prudence, consumers are increasingly making 'feel-good' beauty purchases, driven by emotional return on investment rather than traditional luxury. This shift is redefining CPG sales and what we consider essential for self-care.

Adrian Vale·March 31, 2026